Article by Jien Tumanda
Philosophy of People
Magazine: Issue #18
How about we launch your program today? How does that sound? Yep, I am all about ACTION here. Many of us procrastinate and would say “I need to lose weight before I go live on a webinar”, or “I need to buy this equipment and get that gadget first”. DONE is always better than PERFECT. So, let’s start with the very, very, very basic of a program launch. Here we go…
1. Facebook
If you are starting from zero presence online, I personally think that you need a Facebook page first and foremost. If you don’t have a website yet, you can still get clients from your Facebook page.
You can find some amazing Facebook groups where your ideal clients are. You can find your target market by using FB’s search box. Type in keywords like “coaches” or “mompreneurs” and you can find a number of groups to join. #1 tip, know who your target market is. If you need more push, you can do FACEBOOK ADS. You can start for as small as $5 per campaign.
FB Page/FB Groups/FB Ads
2) Newsletter/Autoresponder
It is essential to capture the emails of people who are interested in your offer, this is what online marketers call “building your list”. People need to opt-in so you can send them emails to give them valuable info, get to know you and of course, to promote your program.
Aweber/Mailchimp/GetResponse
