5 Steps to Turn Your Facebook Fans Into Buyers

Angel Quintana January 22, 2015

5 STEPS TO TURN YOUR FACEBOOK FANS INTO BUYERS

Article by Agustina Palacio
Philosophy of People
Magazine: Issue #21

Would you like to know my 5 easy steps that will convert your Facebook fans into paying customers for your fashion business?

I used to wonder what the secret was…I was working so hard to create new followers on Facebook and for what? None of those new likes were buying my swimwear. I was spending time and effort for nothing! I thought that there should to be an easy step by step system to converting those likes to sales, and luckily I found it, and the results are well worth it.

So let’s dive deep into my 5 Steps:

Step 1: Create a Contest.

You must be thinking, how a contest, which entails giving away something for free, will help you attract paying customers. Well I used to think just like you! However, I started realizing the POWER of Email Marketing and what a huge part it is in this step by step system. So stay with me.

Step 2: Create a Landing Page with your Contest.

A landing Page is a page where you’ll redirect the people who are interested in participating in your contest. Here you need to add all the information regarding your contest such as when is the contest finishing, what is the price and when you’ll be choosing the winner. Make sure that you require entrants to provide their names and an email addresses. You can also use an app like Heyo that will make this step super easy!

Step 3: Create an ad to promote your contest.

Your ad should have a link to the landing page you’ve created in the previous step. You can promote the contest targeting your fans which is less expensive and also promote your contest to your competitor’s fans. Your goal here is to get as many Dream Customers as possible to sign up for your contest.

Step 4: Set-up your follow-up sequence.

You need to create an auto-responder in your email service provider. You should set it up to deliver at least five emails. The goal of these emails is to build TRUST, to paint you as an EXPERT in your field, and to develop a RELATIONSHIP with your new prospective buyers.

Your Email Sequence Should be as Follows

EMAIL #1) Thank you for signing up for my contest! (Send immediately after contest sign-up.)
EMAIL #2) Explain why you do what you do. (Send three days after Email #1)
EMAIL #3) Give value. For example “How To Mix Colors This Summer” (Send one week after Email #2)
EMAIL #4) Give more value. “Five Ways To Rock Your Bikini This Summer” (Send one week after Email #3)
EMAIL #5) Promote your product and give them an incentive to buy. (Send one week after Email #4)

Once you send them an incentive and they become familiar with seeing you in their mailbox over a few weeks, magic begins to happen!

Step 5: Choose the winner and start all over again

Of course at the end of the contest you name the winner and keep your fans’ interested by announcing your next contest right away.

See how easy it is? I can’t wait to hear your results (or if you have any question) in the comments below!

Spread Your Genius Like Wildfire is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from this feature.

Agustina Palacio is a swimwear designer and founder of Marketing for Fashionistas, a blog where business meets fashion. She is a Fashion Business Coach and she helps Fashion Designers succeed in the business that they love - Fashion. You can learn more about her programs at Marketing For Fashionistas.

Work Your Angles! 5 High Fashion Secrets to Flawless Photos

Angel Quintana January 21, 2015

WORK YOUR ANGLES!
5 HIGH FASHION SECRETS TO FLAWLESS PHOTOS

Article by Erika Valentina Doria
Philosophy of People
Magazine: Issue #21

With sites like Instagram and Pinterest owning the web’s attention these days, looking good in photographs is the undeniably easiest way to catch potential client's eyes. Here are a few secrets to striking that pose:

1| Find the light. Do you ever notice how models are always tilting their face this way or that? Its because they found the light, and they are using it to fill their face. Its basic: take a photo of yourself right now with a lamp directly on the side of your face. See those shadows under your eyes, in your eye sockets, and beside your nose? Scary. No bueno. Follow the light!

2| Smile with Your Eyes. The #1 most powerful way to improve your photos is the infamous eye smile. Some women inherited it, the rest of us have to train ourselves to it. Here’s how: Think about something you love. Smile about it. Now keep the eyes but drop the smile. Ladies, it works. It works because it makes you look mysterious, naughty and at peace all at the same time.

3| The Lift and Drop. A woman who looks like she is floating down from the heavens is an angelic #goddess. The ladies of Old Hollywood had this move down to perfection: sit/stand with your head erect like a string is lifting your head to the skies. Now, drop your chin ever so slightlythink Ava Gardner or Audrey Hepburn. Total pros. All of a sudden you are the most sophisticated woman on Instagram.

4| Strike a pose. When you project a three-dimensional object onto the two-dimensional surface of a photograph, you get a wide opject. So, find angles. Find your pose. And stay away from straight on camera shots. Spend some time in front of a mirror and a pose that shows off your best assets. Study a model with body like yours, find them in magazines and observe the wisdom. Know your pose, and work it. Every. Single. Time

5| Tap into your Inner Feline. Own the Catwalk! Shoulders back, hips forward, knees popping, the fashion runway can be an epic display of feminine sensuality. Keep your shoulders back and jut your hips slightly forward because Lady, your hips don’t lie.

Most importantly… Have fun. Be you. There is nothing more flawless than a photograph of you being 100% authentically you. Shine your light!

I would love to hear any secrets YOU have for taking great photos! Let me know in the comments below..

Erika Valentina Doria is the Co-Founder and Creative Director of Vehicles of Light, a creative brand styling studio and 'inspiration station' for ladybosses seeking next level content and strategy for their online business. She created THE STYLE METHOD, a creative process for entrepreneurs seeking to polish their brand style and strategy. Learn more about her services at Vehicles of Light.

5 Reasons Why Makeup Artists Recommend Airbrush on Your Wedding Day

Angel Quintana January 21, 2015

5 REASONS WHY MAKEUP ARTISTS RECOMMEND AIRBRUSH ON YOUR WEDDING DAY

Article by Marina Melnikova
Philosophy of People
Magazine: Issue #21

I’m asked the question time and again when I meet with brides for their makeup trials; should I choose airbrush or traditional makeup? There are countless benefits to choosing airbrush over regular makeup, but, especially for brides, here are the most important:

1 :: It finishes flawlessly. While they take amazing photographs, HD cameras reveal every imperfection. Airbrush makeup covers without streaking or caking, which is why top celebrities and their makeup artists always choose it over traditional coverage for the red carpet.

2 :: It lasts up to 16 hours. Yes, really. It withstands heat, humidity, and, best of all, it’s waterproof so you’re safe to tear up during your vows.

3 :: It best achieves a natural look. With airbrush makeup, a thin, even layer of makeup covers the skin, resulting in a smooth and even appearance. Your makeup artist is still able to mix foundation colors to achieve the perfect blend to match your actual skin tone, but with the added benefit of a natural looking finish.

4 :: The application process is faster than traditional makeup. When applying airbrush makeup, your makeup artist will insert a small amount of makeup into the airbrush machine and apply an even mist over your face. In mere minutes you open your eyes to a flawless finish.

5 :: It’s hypoallergenic and fragrance free, so it’s particularly kind to those with sensitive skin. Because no one wants to worry about breaking out on their big day!

Above all, it’s important to hire well-trained, certified makeup artists when choosing airbrush makeup. The quality of your application may vary under a less experienced hand. Use the tools that are available to you to screen makeup artists; Instagram and Pinterest are great social platforms that makeup artists use to showcase their best work and, best of all, they’re free for you to use!

As you’ll find out in your research, airbrush makeup does cost more than traditional application methods. But brides who choose it always say that the extra dollars are worth it – and at the end of the day, it’s their opinion that matters the most.

Marina Melnikova is an independent stylist for high-end clients. After finishing her program at Parsons School of Design, she quickly became one of Boston’s top wedding hair and makeup artists. A graduate of the Aveda Institute, TIGI Advanced Academy, and Loreal Advanced Academy, Marina is skilled in airbrush and traditional makeup application, Aquage Upstyling. Karastase Fashion Upstyling, and Shu Eumora Styling. She works only private high-end clients and photo shoots - and to great success; her work was recently featured in Martha Stewart Weddings. Visit her website at Stylist Marina.

3 Secrets To Creating A Writing Routine That Actually Works And Leaves Time for Your Busy Life

Angel Quintana January 21, 2015

3 SECRETS TO CREATING A WRITING ROUTINE
THAT ACTUALLY WORKS
{and leaves time for your busy life}

Article by Cynthia Lindeman
Philosophy of People
Magazine: Issue #21

It gnaws at you.

You have something to write. It’s important. Maybe it’s a book to support your life dream. Or maybe writing is a life dream in itself – but you just can’t find the time to write it.

This can leave you feeling discouraged, drained, and even depressed. Well, you’re not alone.

This is actually the number one problem that writers report. And if you’re caring for anyone else such as parents or children, it becomes an even bigger challenge.

Well there’s a solution and it’s easier than you think. What would you say if I told you that you can easily find time to write . . . and still have time for your busy life?

It can be more than a just a dream. And these 3 simple tips are the keys to making it happen.

1| Open your calendar and time block an hour a day, 5 days a week for the next 30 days. As one of my clients said, “you can always find an hour.” Look at your calendar. I can almost guarantee that you can find at least one hour a day that you can use to write. It should be the same time each day. Treat it like a weekly work meeting. It should be an uninterrupted hour. Where can you schedule it? These little “hours” add up quickly.

2| Next, time block one or two longer sessions each month. Have you ever heard of a writing retreat? Well, this is your DIY retreat. Of course, you should use it to focus on writing. But you can also use it to strengthen your connection to yourself as a writer. I recommend between 2 and 4 hours a session.

3| Celebrate, Commit, and Communicate. Once you’ve scheduled this time, you’ll have the first 30 days of your personalized writing schedule. So celebrate! Next, make sure to double-check and make sure it’s realistic. Could you do it during a demanding week? If your answer is yes, you’re ready to commit. Your next question should be: who do I need to talk to? The people in your life have the power to make or break your writing goals and dreams. They support you by holding you accountable, encouraging you, and helping you keep your schedule. Or . . . maybe they do the opposite of these things. Look around. Who has this power in your life? What do you need to say to them so they can step up as a supportive member of team-awesome?

Now you have 3 keys to creating your personal 30-day writing schedule. You’re well on your way to being an unstoppable writer!

If you’re ready for more, The 90-Days To Unstoppable Luxe Program is an exclusive, transformational 1:1 experience for writers who are ready to get real. Created by a writer, for writers - it gives you everything you need to be the writer you’ve always dreamt of being. To schedule your Unstoppable Writer Discovery Session, just shoot me an e-mail at Cynthia@cynthialindeman. Be unstoppable.

Cynthia Lindeman is a writer's block coach and multi-published writer. She helps writers go from resistance, struggle, and frustration to unstoppable. Find out more about her 90-Days To Unstoppable Luxe Program here.

3 Keys to Transformational Healing

Angel Quintana January 21, 2015

3 KEYS TO TRANSFORMATIONAL HEALING

Article by Jacqueline Rizk
Philosophy of People
Magazine: Issue #21

Imagine, rather than being told, "It's all in your head", you find a health care professional who not only listens to the symptoms that have you on life's sidelines, not only helps you reduce those symptoms but tirelessly examines every avenue possible to find the root cause of your symptoms, and treat that root getting your body back to its natural state; vital health.

Because vital health is not just about what you eat or how you exercise, imagine that professional supporting you in every aspect of your healing to support you in creating optimal health, well-being, and the life of your dreams.

With so much conflicting information out there circulating in the media and on the internet it is difficult to know where to turn when all you want to do is feel better and be able to move forward with your life.

Remembering there are three keys to transforming your health and, indeed, your life, makes getting where you want to be stop being a chore and start being a joy.

Key #1. There is no one-size-fits all treatment. Two people can share the same illness and experience two very different root causes. Take, for example, hormonal imbalance in women. One root cause might be an estrogen detoxification issue while another might be a progesterone deficiency caused by chronic stress. Treating the root cause of dis-ease in the body is much more effective than treating symptoms because it restores balance in the body rapidly and easily.

Key #2. The perfect diet doesn't exist for every single person. Some of them are questionable for anyone but even the seemingly healthy ones can be detrimental when facing down the barrel of autoimmune illness, thyroid disorders, hormone imbalances, liver issues, adrenal fatigue, leaky gut or other serious illnesses. While there are positive aspects of just about any eating plan, chronic health issues require real investigation to make sure you are eating for your individual biology and for your particular dysfunction to achieve the greatest restoration of well-being. That juice fast that might work for your neighbor may make you sicker.

Key #3. Finding the right expert or team is your golden ticket to vibrance and vitality. Doctors may fail to listen to or take seriously the symptoms you face, often ones that debilitate, and books and various diets don't often offer a solution. Finding an expert who can investigate the real reasons you don't feel well and help you heal on a cellular level is invaluable in truly transforming your health, well-being and every aspect of your life.

Than there’s the “From Detox to Diva" 6 and 12 month programs. Available for a few select women who desire to free themselves from fatigue, chronic illness and a feeling of being "stuck" and transform into healthy vibrant divas living lives full of passion, joy and beauty.

Jacqueline Rizk is a Certified Clinical Nutritionist, Integrative Health Specialist and Transformational Coach that seeks to conjure, health, wellness and the art of living beautifully everywhere she goes. Find out more about her From Detox to Diva program.

3 Steps to Create Abundance Through the Akashic Records

Angel Quintana January 20, 2015

3 STEPS TO CREATE ABUNDANCE THROUGH
THE AKASHIC RECORDS

Article by Patricia Missakian
Philosophy of People
Magazine: Issue #21

Abundance is one of my favorite subjects, here are 3 steps to Create Abundance through the Akashic Records, that you can take today to start making changes and change your financial status for the better!

Over the last few years I got certified in 2 money coaching certifications and I also created the Prosperity Transformations™ System. I teach this system to my students who are going through my Akashic Records certification program.

What I learned is that no matter where you come from, what you studied, or even what you know or what you don't know, none of that has anything to do with how much money you can or can not make. It all comes down to the beliefs you have, the actions you take and clearing away anything from your past that could hinder your progress.

So let's look at the 3 steps together and if you want more information be sure to register for my free webinar training.

STEP 1 - Discover what beliefs are keeping you from manifesting abundance

Everything from what you observe from your parents relationship with money, the financial environment you grew up, and the financial opportunities you had/ or not before, create the beliefs and money that you have now.

Write a list of the negative beliefs you have or heard growing up about money, with the Understanding that those negative beliefs represent the past, and that in order for you to move forward into attracting more abundance into your life, you need to let go of them and create new empowering beliefs that are going to help you move into an abundant future.

STEP 2 - What is holding yourself back?

In order to manifest more abundance into our lives, we have to take empowered action towards our goals. So understand that anytime we are expanding our energy into a new area that in turn will generate abundance, it's natural that your ego will scream, and try to hold yourself back, the ego is a self protecting mechanism and uses excuses to try to keep everything in your life safe and at the current status quo. But in order to move forward and manifest more abundance in your life, you will have to take constant courageous acts towards your dreams.

So identify the excuses the ego is trying to give you so you can stop them before they stop you.

STEP 3- Watch out for triggers!

The memories you have from experiences from your past are entangled with a mixup of feelings and emotions. When these things are not addressed, you keep reacting to present situations from that perspective from the past. For example, lets say you try to offer a session in the past and no one took you up on it. Then anytime you think about promoting your services, you get that memory triggered, along with all the frustration that you felt, and then you are already autosabotaging you from succeeding in this promotion.

To learn more about how to make prosperous changes in your life and business, join me on free upcoming webinar: Blow through self Limitations though the Akashic Records.

I'd love to learn from you in the comments below how you get on with using these 3 steps to Create Abundance through the Akashic Records.

Patricia Missakian is the founder of the Akashic Records Institute, a school for spiritual development, specializes in uncovering and releasing the old beliefs that block your success…financially, relationships and health. Accessing the Akashic Records, Patricia guides clients to align themselves, pinpoint money blocks and discover how to break through these blocks to achieve full potential. Register for her Blow through self Limitations though the Akashic Records webinar.

Proper Dining at a Job Interview

Angel Quintana January 20, 2015

PROPER DINING AT A JOB INTERVIEW

Article by Jules Hirst
Philosophy of People
Magazine: Issue #21

You applied for a job, made it through a couple of interviews and now they want to take you and maybe the final candidates to lunch. Are your table manners up to par? If the position you are applying for requires you to wine and dine with clients chances are they are taking you to lunch to check out your table etiquette.

Your typical interview may include:

1| Listening to the interviewer
2| Answering his/her questions
3| Asking intelligent questions
4| Appearing relaxed

Now, throw in a two or three course meal, well this can get messy. Although meal interviews may seem less formal they are just as important. During a meal interview you are being evaluated on your social and table etiquette among other things.

In order to surpass at a meal interview not only do you need to remember your basic table manners (which fork to use, napkin goes on your lap, which is your bread plate, etc.) remember the following as well:

Try to avoid food that is messy such as spaghetti or ribs
Avoid food that is heavy on garlic or onions…you don’t bad breath
Avoid alcohol
Although your meal is more than likely free, you should not order the most expensive meal. The general guideline is to follow the interviewers lead and order the same as the interviewer, if that is not an option then stay close to the price of the meal the interviewer ordered
Follow your host do not begin eating or drinking anything not even water until your host does
The interviewer should never eat alone, if they order coffee or dessert, then so should you
Never offer to pay for the meal
Remember to thank the interviewer for the meal and you may mention a positive comment on the meal
Never ask for a doggy bag• Don’t forget to express how much you enjoyed talking to the interviewer and ask what the next step is
Send a thank you note within 24 hours

If you are up against others with equal qualifications, table manners can be the deciding factor if you are hired or not.

Jules Hirst is a sought after speaker and a recognized etiquette coach. She conducts lectures, workshops, seminars and webinars in business and social etiquette. Jules co-author Power of Civility where she shares strategies and tools for building an exceptional professional image. Jules can be reached at Jules Hirst.

3 Tips To Get Out Of Your Head, Into Your Heart + Making Money

Angel Quintana January 20, 2015

3 TIPS TO GET OUT OF YOUR HEAD, INTO
YOUR HEART + MAKING MONEY

Article by Monique Alamedine
Philosophy of People
Magazine: Issue #21

I’ve always been very articulate when it comes to arbitrary topics. The deep emotional stuff however, was another story. My business has suffered massively because I couldn’t talk about the deep stuff that REALLY mattered. My brain shuts down, my jaw literally won’t open and I feel so choked and alone.

It’s taken so much time and effort to get to this point, and whilst I will always be a work-in-progress, I want to share three things with you that have really helped me breakthrough.

1 :: It’s None Of My Business What Others Think About Me.

Pretty self explanatory I know, but the reality is that we’re always worried about what others say about us – even when we ‘supposedly’ don’t care. Do you know how much energy is wasted on living up to self-created public images or others expectations? It’s tiring and de-motivating – do you really believe you have the energy to maintain this facade gorgeous? I think not.

Which brings me to my next point.

2 :: Make A Plan And Then Surrender.

Whilst it may feel great to be a go-getting action taker, it’s just as important (if not more so) that you have a clear vision of how you’re going to get there. In the past I have actually tried to map EVERYTHING out. Blog posts, monthly themes, FB posts, newsletter articles and the list goes on.

I can tell you from personal experience – this does NOT work.

Once you’re up and running, it makes sense to get some order and forward plan. Now if you try to do this when you’re already panicked about getting started, it’s pretty much guaranteed to propel you into overwhelm.

Get clear on your vision, your big fat WHY, how you’re going to communicate your message to your peeps and what mediums you will use to deliver. Then allow the rest to unfold. Now is the time to trust, yourself and especially your gut feeling sugar pie.

3 :: Stop Thinking + Start Doing.

Think about all the ‘successful’ entrepreneurs you know. The only thing standing between you and them, is that they took consistent action. They didn’t ‘plan’ to take action – they just did it! They knew what they wanted, focused and maintained consistency. They didn’t put off writing that blog post or making that call because they had to see 10 steps in advance.

Follow your intuition and it won’t lead you astray. Nike said it best – Just Do It. Don’t let another year pass you by. 2015 has an amazing manifesting energy – take it in, use it and pay it forward by helping others grow too.

If you’re struggling to find your voice, or your mojo has been on holidays way before the festive season even started, then you need a Zen Hustler Soul Session. It’s a powerful combination of intuitive life guidance and business strategy that’ll pull you out of Mediocre Land, and into Awesome World.

Monique Alamedine is an Intuitive Biz Coach + Spiritualist who believes that 'success' means being centered & crazy ambitious - all at the same time. She calls this being a Zen Hustler - and she's on a mission to help you become one too. When she's not writing or coaching, you can find her drinking herbal tea through a glass straw, trying to hoola hoop & dreaming of ways to inject more sparkle and love into the world. Grab her Zen Hustler Soul Session while you can, for a limited time save $100.00

5 Steps to Turn Your Facebook Fans Into Buyers

5 STEPS TO TURN YOUR FACEBOOK FANS INTO BUYERS

Would you like to know my 5 easy steps that will convert your Facebook fans into paying customers for your fashion business?

Work Your Angles! 5 High Fashion Secrets to Flawless Photos

WORK YOUR ANGLES!
5 HIGH FASHION SECRETS TO FLAWLESS PHOTOS

5 Reasons Why Makeup Artists Recommend Airbrush on Your Wedding Day

5 REASONS WHY MAKEUP ARTISTS RECOMMEND AIRBRUSH ON YOUR WEDDING DAY

3 Secrets To Creating A Writing Routine That Actually Works And Leaves Time for Your Busy Life

3 SECRETS TO CREATING A WRITING ROUTINE
THAT ACTUALLY WORKS
{and leaves time for your busy life}

This can leave you feeling discouraged, drained, and even depressed. Well, you’re not alone.

Now you have 3 keys to creating your personal 30-day writing schedule. You’re well on your way to being an unstoppable writer!

3 Keys to Transformational Healing

3 KEYS TO TRANSFORMATIONAL HEALING

Remembering there are three keys to transforming your health and, indeed, your life, makes getting where you want to be stop being a chore and start being a joy.

3 Steps to Create Abundance Through the Akashic Records

3 STEPS TO CREATE ABUNDANCE THROUGH
THE AKASHIC RECORDS

So let's look at the 3 steps together and if you want more information be sure to register for my free webinar training.

Proper Dining at a Job Interview

PROPER DINING AT A JOB INTERVIEW

If you are up against others with equal qualifications, table manners can be the deciding factor if you are hired or not.

3 Tips To Get Out Of Your Head, Into Your Heart + Making Money

3 TIPS TO GET OUT OF YOUR HEAD, INTO
YOUR HEART + MAKING MONEY

I can tell you from personal experience – this does NOT work.

Follow your intuition and it won’t lead you astray. Nike said it best – Just Do It. Don’t let another year pass you by. 2015 has an amazing manifesting energy – take it in, use it and pay it forward by helping others grow too.

HELLO, I'M ANGEL

SHOP MY
APOTHCARY

5 STEPS TO TURN YOUR FACEBOOK FANS INTO BUYERS

Would you like to know my 5 easy steps that will convert your Facebook fans into paying customers for your fashion business?

WORK YOUR ANGLES!5 HIGH FASHION SECRETS TO FLAWLESS PHOTOS

5 REASONS WHY MAKEUP ARTISTS RECOMMEND AIRBRUSH ON YOUR WEDDING DAY

3 SECRETS TO CREATING A WRITING ROUTINETHAT ACTUALLY WORKS{and leaves time for your busy life}

This can leave you feeling discouraged, drained, and even depressed. Well, you’re not alone.

Now you have 3 keys to creating your personal 30-day writing schedule. You’re well on your way to being an unstoppable writer!

3 KEYS TO TRANSFORMATIONAL HEALING

Remembering there are three keys to transforming your health and, indeed, your life, makes getting where you want to be stop being a chore and start being a joy.

3 STEPS TO CREATE ABUNDANCE THROUGHTHE AKASHIC RECORDS

So let's look at the 3 steps together and if you want more information be sure to register for my free webinar training.

PROPER DINING AT A JOB INTERVIEW

If you are up against others with equal qualifications, table manners can be the deciding factor if you are hired or not.

3 TIPS TO GET OUT OF YOUR HEAD, INTOYOUR HEART + MAKING MONEY

I can tell you from personal experience – this does NOT work.

Follow your intuition and it won’t lead you astray. Nike said it best – Just Do It. Don’t let another year pass you by. 2015 has an amazing manifesting energy – take it in, use it and pay it forward by helping others grow too.

Holistic Fashionista

by Angel Quintana

WORK YOUR ANGLES!
5 HIGH FASHION SECRETS TO FLAWLESS PHOTOS

3 SECRETS TO CREATING A WRITING ROUTINE
THAT ACTUALLY WORKS
{and leaves time for your busy life}

3 STEPS TO CREATE ABUNDANCE THROUGH
THE AKASHIC RECORDS

3 TIPS TO GET OUT OF YOUR HEAD, INTO
YOUR HEART + MAKING MONEY